Since its creation, SIAL has given pride of place to food innovation, with almost 10% of the world’s innovations presented by its exhibitors. In 2018, SIAL Paris will once again be the biggest laboratory of Planet Food, where professionals will be able to try out thousands of innovations, live and direct. With Future Lab: SIAL Paris will be going still further, creating a forecasting space, for keeping one step ahead!
Before any innovation there is reflection, trial and error, and a whole raft of tests conducted by researchers, R&D departments, and so on. Out of all this mysteriously coalesces: creation! Invention. The thing you believe in, the thing that develops its own momentum, to find its place on the shelves and aisles of stores the world over. This grey matter has found its place at a major food-focused event. An essential link that was missing in the chain. The starting point of it all, indeed, the very germ from which it all springs. A laboratory that is packed full of extraordinary grey matter, just waiting to do its thing! So how about turning the spotlight, here and now, on Future Lab?
Food invention, or the hidden face of Planet Food
SIAL Paris, the world’s leading food innovation exhibition, where the food of tomorrow is invented, wishes to bring into the light this hidden face of Planet Food. “There truly is only SIAL Paris that is capable of this! Admittedly, I’m in the position of both judge and jury, and therefore perhaps not best placed to comment objectively,” acknowledges Nicolas Trentesaux, SIAL Network Director: “Yet there is a reality that emerges from our 54 years of history and all the experiences and success stories testified to by our partners, exhibitors and visitors: the biggest food laboratory happens here, in Paris!”
In 2018, with Future Lab, this laboratory will really be buzzing, as a new nerve centre of the event. Future Lab: echoing SIAL Innovation. This is no doubt just a first step: “We wanted to go further than the SIAL Innovation competition, and understand the history, even the prehistory, of Food innovation,” Nicolas Trentesaux explains.
#SIALFutureLab, the themes or ideas on the horizon of food innovation
So let us imagine Future Lab as a peek into the future! You enter a space where dreams and reality converge. Welcome to the Planet Food of tomorrow! It is in the area at the entrance to Hall 6 that this is all happening. #SIALFoodLab, an immersive tunnel for addressing topics that will be central to our food concerns in the not too distant future. For example, which alternative proteins will assert themselves, for feeding the world’s 8.6 billion population in 2030? While some people bank on meat “cultivated” in the lab from stem cells, others envisage vegetal solutions, and the alternative proteins adventure holds out the promise of lots more great innovations to come! The other themes addressed at #SIALFoodLab include the digitally-assisted “home-made”, and how artificial intelligence will revolutionise our food practices, no matter what the technology or scenario that ends up on top.
#SIALRisingStartup, the innovative European start-ups space
The second dimension of Future Lab is #SIALRisingStartup… a space that offers the opportunity to some 50 budding European businesses to participate in SIAL Paris 2018. #SIALRisingStartup will be throwing the spotlight on young creators, on the cusp of making a success of their adventure: finding solutions for the food of the future, in terms of new products, services, packaging, and so on. Conceived in partnership with the IDEFI-ECOTROPHELIA network, #SIALRisingStartup will be Europe’s first forecasting space dedicated to rising start-ups in the food industry sector. Selected for their boldness and inventiveness, in a partnership with the European university network, these young start-ups will get to be offered maximum visibility at a crucial stage of their existence: their launch. #SIALRisingStartup will, in particular, provide them with the opportunity to share their experiences with a panel of entrepreneurs, investors, potential clients and the media, with a view to conquering, one day – who knows! – Planet Food!
#SIALVRLab, or when virtual reality conquers Planet Food
Yet Future Lab is more than that. Welcome, now, to its third dimension: #SIALVRLab stands for Virtual Reality Lab! Created in partnership with Laval Virtual/Easycom, this spectacle offers a virtual reality voyage through the food sector, for understanding how this technology will revolutionize our daily diet: in the restaurant, at work, or quite simply in the home. #SIALVRLab proposes 4 virtual reality shows, with several types of headset, usage and sectoral applications. The issues around virtual reality in food will soon be as plain as day to visitors!