From 1 July 2018, the Germany based flavor house, Silesia, has become the 23rd member of the European Flavor Association (EFFA).
Flavor being one of the main criteria for consumers when choosing a food product, the importance of the flavor industry is growing and so is the European Flavor Association.
EFFA President, Antoine Kastler, welcomes the new member: “We welcomed a new member at the beginning of the year and now it is the turn of Silesia. This shows the dynamism of the association. We now have 23 direct members and many more through our National Associations: ranging from family SME’s to stock market listed companies. This wide representation is one of the strengths of EFFA, making us an impactful and reliable partner”.
Silesia is a German flavor house with a tradition of over 100 years. This family business was founded in 1910 and now, the 4th generation of the family, Clemens Hanke, represents Silesia as its Managing Director.
Mr. Hanke said about joining EFFA: “We are very happy to become a member of the European Flavor Association/EFFA. We look forward to contribute in the different committees and we welcome this opportunity to be part of a growing association”. Silesia is also a growing business with over 700 highly qualified employees and production facilities in America, Europe and Asia with subsidiaries in the most important markets in the world.
Other ordinary EFFA members are market leaders in the Flavor and Fragrance industry: Firmenich, Givaudan, IFF, Kerry, Mc Cormick, Robertet, Sensient, Symrise, Takasago and V. MANE Fils and around 300 Small and Medium Enterprises (SME’s) represented through its 12 National Association members. Diversity contributes to the wealth of the flavor industry and is well portrayed within EFFA.