Frozen Food Europe Editor Expands Role to Editorial Management of Potato Magazines in the Group

Dan Orehov, the current editor of Frozen Food Europe magazine has been promoted to managing editor of sister magazines Potato Processing International (PPI) and Potato Storage International (PSI). He will continue his duties with Frozen Food Europe magazine, while expanding responsibilities for the other two titles.

From his new position as managing editor, Dan Orehov will coordinate all aspects of editorial and production work for Frozen Food Europe (FFE), Potato Processing International and Potato Storage International. He will also oversee the digital and online segments, together with their respective editors, as well as contribute to the organization of the group events, in close connection with the team.

“I am pleased to join my colleagues who work on the Potato titles and whom I’ve known and have worked with on various projects already, from my role as editor of Frozen Food Europe magazine. It is a natural expansion for me and I am sure that this new role will only consolidate the position that the magazines have on their respective markets, as leading publications, both on and off-line,” Orehov commented on his appointment. “I will make use of my experience, contacts and know-how acquired from my position as editor of Frozen Food Europe magazine to enhance all three titles that I will be managing from now on”, he added.

Referring to the synergies between the titles that Dan Orehov will be managing, Svjetlana K. Brdar, publisher of PPI and PSI said: “Working on these projects for last three years as a Publisher I can say that having Dan on board was a thing we wanted to achieve for a long time; besides being one of the top editors we have in our group, he gained extensive knowledge working on our Frozen Food magazine. The most interesting link between our two sister magazines is that PPI actually started as a project out of Frozen food market expertise and got a whole new dimension out if it. That’s why I think our readers will enjoy PPI even more. Myself and Dan will soon start work on planned upgrades, and we invite you to follow us and join us with your comments and feedback.”

Dan Orehov is a professionally trained journalist with a BA in Journalism and Communication Studies and a specialization in American-style journalism, following a year-long scholarship in magazine production with New York Times journalists. He is fluent in English and has passed the Cambridge Certification of Proficiency in English Examination with Grade A, native-level speaker. He has been with our international publishing group for more than 11 years, acting as editor for HRB expert magazine (TrendsHRB), a title targeting the foodservice segment and afterwards taking on the role of editor of Frozen Food Europe magazine, the only pan-European magazine for the frozen food industry.

PPI, PSI and FFE are published by Trade Media Solutions, an international publisher with offices in the UK, Romania, Croatia, Bulgaria and Serbia. The company publishes several regional titles such as Progressive Magazine, a regionally recognized and leading specialized retail publication and HRB expert (Trends HRB) focusing on foodservice, as well as international publications such as European Baker, Asia Pacific Baker, Biscuit World. The online business is also an integral part of the company strategy, which is why special focus has been placed on online portals for all titles: www.frozenfoodeurope.com, www.potatobusiness.com, www.worldbakers.com, as well as on digital magazines available with a single click: Potato Business Digital, World Bakers Digital, Frozen Food Digital.