Applegate Farms LLC, the nation’s leading natural and organic meat brand, announced its expansion within the breakfast category with the launch of APPLEGATE NATURALS Frittata Bites, the industry’s first and only Certified Humane frozen egg bites.
According to a press release, these 100% natural, high-protein breakfast bits are made with real, recognisable ingredients, including chicken breakfast sausage and bacon, two of Applegate’s best-selling foods. The brand is changing with this launch as it enters a new market for the first time: portable, frozen breakfast with an emphasis on eggs.
Applegate, a firm that has spent more than three decades focusing on 100% natural goods with real ingredients, saw opportunity to expand its expertise into a new category: portable, frozen breakfast. Nearly 40% of US consumers felt that the breakfast sector is too processed1, thus Applegate saw room to do so.Applegate identified an opportunity to broaden its expertise into a new market: portable, frozen breakfast, as over 40% of US consumers felt that the breakfast category is overly processed1.
Items are available in two varieties: APPLEGATE NATURALS Egg, Uncured Bacon Frittata Bites and APPLEGATE NATURALS Egg, Chicken Sausage, Red Pepper, Onion, and Spinach Frittata Bites. They are made with Applegate humanely raised meat, Certified Humane eggs, and 100% natural, non-GMO ingredients. Each serving of two frittata bites provides 13-19g of protein and contains 0-1g of sugar and are ready-to-heat-and-eat within three minutes.
“APPLEGATE NATURALS Frittata Bites are a solution for people who are committed to living a better lifestyle and who want breakfast options made with quality ingredients,” said Lauren Manaker MS, RDN, LD, Registered Dietitian and Applegate spokesperson. “Having a convenient breakfast option made with natural ingredients is a solution that breakfast skippers or those who grab unhealthy breakfast options are seeking, and these new Frittata Bites fit the bill. By starting your day with eggs you give your body a boost of high-quality protein. These Frittata Bites check all of these boxes, and more, so you can feel good about reaching for the “easy” breakfast option during your busy mornings.”
Find out more at: https://applegate.com/