KraftHeinz Launches New Frozen Velveeta

Velveeta Frozen Heinz

The KraftHeinz Company has launched two new varieties of its Velveeta range: Velveeta Stuffed Grilled Cheese and Velveeta Cheesy Bites.

“As an iconic American brand, we believe Velveeta will bring excitement to the Frozen aisle,” said Caio Santos, brand manager for Frozen Snacks. “These are convenient frozen snacks that capture the true Velveeta experience, Liquid Gold taste and melt.”

With up to 80 percent of Velveeta consumers buying frozen snacks and meals, people who love to make grilled cheese sandwiches can benefit by the two new frozen products introduced by KraftHeinz this month in the USA.

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