The continuous expansion of frozen food products throughout the world has led to steady growth of the global cold storage capacity, as well as to innovations in automation and food packaging.
The latest market research analysts estimate the global frozen food packaging market, to grow at a CAGR of around 5% between 2016 and 2020. Innovative packaging solutions are gaining prominence in the frozen food industry, owing to the rising need to reduce food waste, and increase the shelf life of food products that are sensitive to changes in environmental conditions. EMEA is the dominating region in the frozen food packaging market, accounting for 37% of the total market share. Rising demand for plastic films and increasing use of stand-up pouches in this region are boosting the growth of frozen food packaging in this region.
“Pouch packaging is the latest trend gaining popularity in the frozen food packaging market. Pouches have multi-level lamination that maintain sterile packaging of different foods and beverages. Pouch bags are safe, compact, lightweight and ensure product freshness. Several frozen food packaging companies have started the use of retort pouches, owing to growing demand for customization and new designs,” says Sharan Raj, lead analyst, Transportation & Logistics, Technavio Research.
Meat, poultry and seafood is the most popular segment in the frozen food market, and is expected to occupy 34% of the overall market share by 2020. People are increasingly preferring packed meat, poultry, and seafood products, owing to the growing trend towards ready-to-eat packaged products. This segment has occupied a huge market share, owing to the high demand for plastic films in the packaging of these products and a shift toward case-ready packaging solutions.
“The leading vendors in the global frozen food packaging market include Amcor, Crown Holdings, Genpack, Ball, Graham, and Pactiv. Providers in the frozen food packaging market actively measure customer preferences to understand the market requirements. Due to an increase in the demand for fresh food products, vendors have a huge scope for innovation in the field of packaging products. However, fierce competition among the vendors will hurt the pricing of products and profit margins of manufacturers,” adds the report.