Philippines-based Ramar Foods announces the launch of chicken inasal under the Magnolia brand to be available in different Asian Grocery outlets by the end of the year.
Chicken Inasal is a marinated chicken inspired by the popular grilled chicken originating from Bacolod City Philippines. The term “inasal” means to “roast” or “chargrilled” marinated with a mixture of ingredients and spices typically served with rice and vinegar. Magnolia Chicken Inasal will be ready to grill or bake for families in the community to enjoy.
“We were so excited to launch this product that we had to accelerate the process due to the growing demand for prepared meats in the CPG category,” Gabe Querian, marketing manager of Ramar Foods said.
Through several research and development processes, Ramar came up with the product line in response to the growing popularity of Chicken Inasal. This product is looking to make chicken inasal readily available for families to enjoy. In the coming weeks, Ramar will be rolling out these products in several Asian stores within the United States. Consumers will be able to enjoy this grilled chicken favorite at home when products become available both in store and online.