Unilever Launches 25 Ice Cream and Frozen Innovations

Unilever, the world’s largest ice cream company, announces 25 new innovations across six of its packaged ice cream and frozen novelty brands, including Breyers®, Good Humor®, Klondike®, Magnum ice cream®, Popsicle®, and Talenti® Gelato & Sorbetto. These new creations are now available in major retailers nationwide in the US, according to a press release.

Leading American ice cream brand, Breyers, introduces 10 new ice cream options in 2021, including fresh takes on iconic flavors, seasonal offerings, and the expansion of the brand’s CarbSmart™, non-dairy, and Snack Cup lines. Breyers introduces two new flavors, filled with toppings and sauces: Chocolate Pretzel Swirl and Double Chocolate Brownie Batter. The Breyers CarbSmart line brings three new flavors, Chocolate Chocolate Chip, Mint Chip, and Coffee Cookie Crunch, as well as existing fan-favorite Vanilla to its new pint-size offering. Breyers takes its collaboration with REESE’S to the next level with the introduction of new Breyers REESE’S Snack Cups. Breyers also expands its non-dairy offerings to include two new flavors, Mint Chocolate Chip and Chocolate Chocolate Chip, for those in search of non-dairy options in the frozen treats aisle. Available March through the end of summer 2021, Breyers adds a tropical twist with its newest seasonal flavor, Coconut Fudge Breeze, which joins existing seasonal flavors Frozen Peppermint Hot Chocolate, Layered Desserts Peach Cobbler, and Layered Desserts Caramel Apple Pie.

Also from Unilever, Viennetta, the classic take on an ice cream cake, has returned to the US, thanks to Good Humor.

Additionally, the newest addition to the Klondike Donuts family is the Klondike Wake Me Up Coffee.

Leading global ice cream brand, Magnum ice cream, announces the launch of four new products including a new line of Truffle Bars and a bakery-inspired take on the iconic red velvet flavor with a classic Magnum ice cream twist. In honor of 10 years in the US, Magnum ice cream also introduces a brand-new look across ice cream bars and pints packaging.

“Unilever’s ice cream portfolio includes iconic and beloved brands. When creating new products, we look at key trends and what consumers want in their treats to ensure we’re creating innovative flavors and expanding the variety of product shapes and sizes that our fans will love,” Russel Lilly, vice president, Unilever Ice Cream North America said. “We are always looking to develop products that bring joy to ice cream fans everywhere and are excited to launch such a diverse range of new creations this year.”

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