McDonald’s Introduces Apple Pay

McDonald’s Corporation announced it will accept Apple Pay in all of its U.S. restaurants, following the launch of the mobile payments service, making food and beverage purchases fast and easy for customers using iPhone 6, iPhone 6 Plus and Apple Watch.

“Apple Pay enhances our global digital strategy and is a win for McDonald’s customers who desire greater speed and ease,” said Atif Rafiq, McDonald’s senior vice president and global chief digital officer. “Apple’s transformative mobile payments service brings a new level of convenience to McDonald’s customers, allowing them to instantly pay and stay, or pay and be on their way. Our support of mobile payment options further demonstrates our commitment to be an influential leader in the retail digital space.”

The service covers all 14,000-plus restaurants, starting in October: while keeping a finger on Touch ID, iPhone 6 and iPhone 6 Plus users simply hold their devices near the contactless NFC reader to make a payment at front counters and drive-thrus. Users’ payments will be charged to their credit or debit card on file from their iTunes Store account.

Steve Easterbrook, senior executive vice president and global chief brand officer of McDonald’s said: “Given our scale and reach as one of the most frequented businesses in the world, this alliance uniquely benefits millions of consumers whose lives intersect everyday with both brands. There’s great potential for us to work together to simplify the customer experience in the digital era, including further support of Apple Pay in markets across the world.”