Bertolli Launches Italian-Style Tortas

Bertolli, a brand of ConAgra Foods, announced the arrival of its new Italian-Style Tortas in grocers’ freezers. Similar to a calzone or stromboli, the single-serve tortas feature cheeses, premium meats, and slow-cooked sauces surrounded by a made-from-scratch crust.

“Consumers want restaurant-quality food at home without a lot of prep time, and this includes pizzas, calzones, and other popular Italian dishes,” said Jenn Freeman, vice president & general manager, ConAgra Foods. “Our Italian-Style Tortas give them just what they want – hot, melting cheeses paired with flavorful sauces wrapped in a flaky, made-from-scratch crust. In addition, ConAgra Foods is known for its breadth and depth of frozen items including pot pies and other hearty meals, and the unique torta adds to our product variety and helps consumers expand their options for at-home dining.”

The new Italian-Style Tortas join 21 new items launched last year, including Meals for One, Rustico Bakes for One and for Two, and Skillet Meals, as well as single-serve Desserts imported from Italy.

www.villabertolli.com