Mr Whippy, the ice cream brand, has teamed up with industrial refrigeration specialist Starfrost to install a cutting-edge cooling system for its new production line, a key step in advance of a major product launch planned for Summer 2026.
The move is part of a multimillion-pound investment in a new production facility in Sheffield. Mr Whippy has ordered a fully automated, precision-engineered Helix spiral cooling system from Starfrost as it prepares to expand its portfolio beyond ice cream and into premium doughnut products. The system is designed to provide uniform, rapid cooling and precise temperature control to ensure consistent quality across the company’s new bakery range.
Star Refrigeration, the parent company of Starfrost, will supply a CO₂-based refrigeration plant as part of a turnkey package. The system is engineered to optimize energy efficiency and year-round performance, while the use of CO₂ aligns with Mr Whippy’s environmental goals by offering a low-carbon and sustainable solution.
This investment marks a critical step in Mr Whippy’s strategy to strengthen product consistency and operational efficiency as it scales up production.
Michael Jackson, CEO of Mr Whippy, said, “We chose Starfrost for their exceptional reputation in cooling technology across the food industry. Our commitment to delivering the highest quality to our customers is at the heart of everything we do—and Starfrost not only understands this mission but shares our passion. The new system will enable us to achieve optimal cooling performance for our bakery products, ensuring consistency, freshness, and reliability from start to finish. We’ve invested in world-class technology for our new facility, and with Starfrost on board, we’re confident this production line will set a new benchmark for quality and innovation.”
The project underscores Mr Whippy’s broader effort to innovate and diversify its offerings, strengthening its position in the competitive food manufacturing sector. With Starfrost’s advanced cooling technology in place, the company is poised to make a significant impact with its new bakery line when it launches in 2026.
Find out more at: https://mrwhippyicecream.co.uk/