Verdino Green Foods Enters Plant-based Fish and Ready Meals Markets

Romania-based Verdino Green Foods announced it has taken over the brands Unfished and Green Course from Prefera Foods, consolidating the entire portfolio and adding plant based seafood alternatives. With the new brands, Verdino Green Foods becomes one of the players in Europe with the most diversified plant based portfolio, according to a press release.

Unfished, introduced by Prefera Foods last year, is more than just a cutting-edge line of plant-based seafood substitutes; it also means less fishing, more biodiversity, and a sustainable solution for the earth, for future generations, and for protecting the ocean and its priceless resources. The current Unfished portfolio offers canned PlanTuna, ready-to-eat salads, and substitutes for tuna and salmon spreads. Unfished has won multiple accolades from around the world since its debut, including “Best Vegan Tuna” (PETA Vegan Food Awards 2022) and “Best in Positive Impact” (International V-Label Awards 2021). Green Course offers a variety of options, from ready meals, meat substitutes, sauces, and vegan mayonnaise.

“Consolidating the plant based product portfolio is a priority for us, which is why we took a step forward in the category of vegan fish and ready meals. We aim to diversify our portfolio in this direction and to become a key player in Europe in the plant-based seafood and meat markets. The global plant based food market is in continuous expansion and the number of consumers is growing exponentially, as more people are aware of the benefits of plant-based products for a balanced lifestyle,” said Raul Ciurtin, founder of Verdino Green Foods.

Verdino has created more than 60 products since its launch three years ago, and nearly all local retailers have successfully listed them. The company has also formed successful partnerships with governments in many other nations, including Switzerland, the Netherlands, Spain, Northern Macedonia, Serbia, Bulgaria, Vietnam, and the Republic of Moldova. The business simultaneously established branches in the two biggest European markets: Germany and the United Kingdom. Verdino wants to establish itself as Europe’s most cost-effective high-quality brand of plant-based meat substitutes through innovation and the caliber of its products.