Record Numbers for Marca by BolognaFiere 2024

Marca by BolognaFiere, scheduled for January 16 and 17, 2024 is approaching. The only appointment in Italy where Private Label partners in the food and non-food areas meet the main Retailers, the event is preparing to experience a record twentieth edition.

Organised in cooperation with ADM – Associazione Distribuzione Moderna and under the patronage of the Emilia-Romagna Region and the Chamber of Commerce of Bologna, Marca by BolognaFiere represents the first strategic opportunity of the year to do quality business, forge partnerships and develop valuable synergies for all operators and professionals in the sector.

More than 1,000 exhibitors at the 2024 edition of Marca by BolognaFiere, spread over 7 halls and 26.000 square metres of net area, an increase of 22% over the previous year, joined by the most important Retailers, members of the event’s Technical-Scientific Committee: Agorà Network, Brico Io, Carrefour, Conad, Consorzio C3, Coop, Coralis, Cortilia, Crai, D.It – Distribuzione Italiana, Decò, Despar, Ergon, Italy Discount, Lekkerland, Marr, Md, PiùMe, Risparmio Casa, Selex, S & C Consorzio Distribuzione Italia and Végé.

If food retains its prominent role, with more than 800 companies bringing innovative and trendy products to the fair, non-food is confirmed as a segment of great interest, with increasing space and 250 exhibitors present. The basket of products for home and personal care is expanding in this area, with a focus on efficiency and sustainability, while packaging, service and logistics solutions are increasing at the same rate.

The two thematic formats Marca Fresh and Marca Tech are confirmed. Marca Fresh, which is organised in cooperation with SGMarketing and can count on the presence of leading companies specialising in fresh and ultra-fresh products, will offer a rich programme of conferences dedicated to innovations in the sector and sustainability. Marca Tech, on the other hand, is the exhibition hub dedicated to packaging, logistics, raw materials, ingredients, technology and services for modern organised distribution. In January it will celebrate its first 10 years and will be the stage for tackling, with an innovative and sustainable approach, topics related to the supply chain of private label products.

Find out more at: https://www.marca.bolognafiere.it/home/1348.html