Frostkrone Food Group is expanding beyond frozen foods with the launch of its new Chilled Range, a collection of ready-to-heat finger foods designed for the refrigerated aisle.
The German snack maker, known for its decades of frozen food expertise, said the products are intended to meet growing consumer demand for convenience without sacrificing flavor.
“Today’s consumers want snacks that are simple, convenient, and absolutely delicious,” said Frédéric Dervieux, CEO of Frostkrone Food Group. “Our Chilled Range delivers exactly that – for anyone who’s short on time but doesn’t want to compromise on taste.”
The line includes seven products, ranging from mozzarella sticks and chilli cheese nuggets to beer-battered Gouda rings. All are designed to be prepared quickly in an oven or air fryer, giving consumers a snack option that Dervieux described as “real street-food experiences” with the added benefit of extended shelf life.
“With this new range, we’re taking our proven frozen expertise into a dynamic and fast-growing market segment,” he said. “We combine quality, reliability, and innovation with smart convenience, while our extended shelf life gives both retailers and consumers confidence.”
Packaging has been tailored to catch shoppers’ attention in the chilled aisle, featuring transparent trays and bold branding intended to build trust and boost shelf appeal.
The company said the launch reflects broader shifts in consumer habits as busy schedules increasingly limit the time available for full meals. The chilled line positions Frostkrone to capture demand for quick but flavorful snack solutions, while offering retailers a product with reliable storage characteristics.
Frostkrone plans to showcase the Chilled Range at the upcoming ANUGA 2025 trade fair in Cologne. “At ANUGA, we invite everyone to experience the Chilled Range first-hand,” said Dervieux. “See for yourself – visit us in Hall 4.2, Stand 049, and discover why snacking has never been this exciting.”
Find out more at: https://frostkrone-foodgroup.com/