Applegate Expands Protein Portfolio

Applegate Farms LLC, the US natural and organic meat brand, has expanded its product portfolio with seven new offerings designed to meet growing consumer demand for convenience, flavor and versatile protein options across deli, refrigerated and breakfast categories.

The company said the rollout reflects its continued focus on products made with simple, recognizable ingredients and responsibly raised meat, as consumers increasingly prioritize transparency and ease of meal preparation.

The new products are being introduced across major US retailers including Whole Foods Market, Sprouts Farmers Market, Publix, Stop & Shop and Giant, and Gelson’s Market, with additional distribution expected through June. The expansion includes ready-to-heat proteins, flavored deli meats, new bacon offerings and larger pack sizes intended to accommodate changing household consumption patterns.

Among the new offerings is Applegate Naturals Roasted Shredded Chicken Breast, which is fully cooked and ready to heat, made with white meat and providing 20g of protein per serving. The product is positioned as a convenient meal solution designed to reduce preparation time while maintaining a clean-label ingredient profile.

The company is also introducing Applegate Naturals Applewood Smoked Uncured Ham, a flavor-forward deli product with no sugar added and 11g of protein per serving. The ham is Whole30 Approved and free from gluten and casein, reflecting continued demand for products aligned with specific dietary preferences.

Another addition is Applegate Naturals Rotisserie Seasoned Chicken Breast, a deli meat option inspired by one of the most popular flavor profiles in prepared foods. It contains 11g of protein per serving and is also Whole30 Approved, reinforcing the brand’s focus on simple ingredient formulations.

Applegate is expanding its bacon portfolio with Applegate Naturals Uncured Beef Bacon, a hickory smoked product made from 100% grass-fed, pasture-raised beef. The product contains 4g of protein per serving and is positioned as a differentiated alternative within the bacon category.

In addition to these launches, the company is increasing pack sizes across select products, including Applegate Organics The Great Organic Uncured Beef Hot Dog, Applegate Organics Chicken Strips and Applegate Naturals Chicken Patties. The expanded sizes are designed to offer greater value and flexibility for families and higher-volume households.

The company said the new products reflect ongoing consumer interest in protein-rich foods that balance convenience with ingredient transparency, as well as continued growth in demand for refrigerated meal components that can be used across multiple eating occasions.

Applegate, founded on principles of natural and organic meat production, has built its brand around minimally processed proteins sourced from responsibly raised animals. The latest expansion underscores its strategy of broadening its presence across the refrigerated protein aisle while maintaining its focus on clean-label positioning.

Find out more at: https://www.applegate.com