News from the frozen food industry in Europe: recent products and sales figures, consumption habits, product innovations from all major markets and sectors.

NFRA
News

Frozen Food Sales in Germany Climb Again in 2025

April 23, 2026

Frozen food sales in Germany continued their steady ascent in 2025, underscoring the category’s resilience even as consumers grapple with economic uncertainty. According to annual data released by the German […]

News

McCain Introduces Beer Battered Potato Waves

April 20, 2026

McCain Foods, one of the world’s largest producers of prepared potato products and appetizers, has unveiled its latest product: Brew City Beer Battered Potato Waves. The new product shows the […]

Markets

Promising Prospects

April 15, 2026

Which factors promote the sales of ready-made meals, and which ones hinder them? Are there any other factors besides the well-known ones such as Asian ingredients, seasonings or reduced meat […]

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