Strong Roots

Strong Roots Secures USD18.3m Funding

September 11, 2019

Irish frozen food startup Strong Roots has received USD18.3m in funding from the private equity firm, Goode Partners, as it looks to expand its U.S. presence, reports TechCrunch. The firm’s past investments in the food industry include U.S. bakery business Dave’s Killer Bread, which was acquired by New York Stock Exchange-listed Flowers Foods in 2015 […]


BFFF Celebrates Excellence in the Frozen Category with Product Awards

July 2, 2019

The British Frozen Food Federation (BFFF) hosted its annual Product Awards gala last month. During the event, the organization recognized the finest innovations and product excellence across the frozen category. The BFFF competition received entries from across the industry with the overall winners being selected from categories across both retail and foodservices, including Best New […]

processed foods

Frozen Foods to Look out for in 2019

March 28, 2019

This March we have been celebrating Frozen Food Month, but as the period is coming to an end we are taking the opportunity to highlight some of the most interesting products that have been launched in this category since the beginning of 2019. According to a recent report from MarketsandMarkets, just the European frozen food […]

Strong Roots

Strong Roots to Bring Line of Plant-based Frozen Foods to the US

February 26, 2019

The frozen food aisle in the US is getting more varied. Strong Roots – a Dublin-based premium brand offering root vegetables, veggie burgers and bites, is set to make its stateside debut next month during the Expo West trade show, hosted in Anaheim, California. The company will be entering the US market with eight products […]

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