Anuga 2023 Focuses on International Organic Innovations

The upcoming Anuga, which will be held in Cologne from October 7–11, 2023, offers a look at the global selection of organic goods. The attendees to the specialized “Anuga Organic” trade expo will find a concentrated range of organic goods bearing confirmation of a recognized organic certification typically found on the market. Due to customers’ increasing concern for their health and the environment over the past few years, the concept “organic” has taken on greater prominence.

The global market for organic food and beverages has seen a further boost as a result of the Corona pandemic and the trend toward healthy, local, and natural products. All new F&B products with an organic seal are included in the organic categories. According to Anuga’s expertise partner, Innova Market Insights, the three largest markets for ecological foods in 2022 will be in North America, Europe, and Asia. “Vegan” has a share of 29%, “gluten-free” has a share of 60%, and “without additives/preservatives” has a share of 47% in the top three segments.

According to Innova Market Insights, the demand for organic food and drink is increasing by an average of +4.5% each year (CAGR, July 2017–June 2022). Since nearly one-third of all organic products tracked globally are introduced on this continent (July 2017–June 2022) Europe plays a key role in this. With a market penetration rate of 14%, France tops the list, followed by Germany at 12%. Despite a 5 percent reduction in the number of new product debuts, the USA continues to lead the market for organic products (CAGR, Jul 2017 – Jun 2022).

It is important to draw attention to the rapidly expanding trends in the organic food and beverage market (*global CAGR, July 2020-June 2022). Plant-based products saw a +31% increase in demand, followed by HFC-free products (+29%) and halal-certified products (+28%). According to Research and Markets’ Organic Food Global Market Report 2023, the market for organic food is anticipated to grow to 437.36 billion dollars globally by 2026 with a CAGR of 14%.

A large variety of organic goods from Germany and other countries are available at the Anuga Organic trade exhibition, which is part of the larger Anuga organization. There are about 200 international exhibitors, and there are many different sustainable and healthful items on display. Companies like Smart Organic from Bulgaria, Daabon, Ecofinia, Followfood, Wechsler, and Wholey from Germany, English Tea Shop from Great Britain, Elite Green from India, BioOrto, Lauretana, and Sipa from Italy, Grupo PSA from Mexico, Tradin Organic from the Netherlands, and SDA Gida Tarim from Turkey are among the top exhibitors.

Important national group stands are also present from countries like China, Denmark, Italy, Germany, Turkey, the United States, Austria, Romania, Peru, Latvia, Morocco, Paraguay, Hungary, Greece, Estonia, and the Ukraine. They will contribute to the international diversity of the trade expo by showcasing the organic trends and developments of their different nations.

All things considered, the market for organic food presents a great potential for businesses that specialize in environmentally friendly and healthful goods, and it is also a successful industry. According to Anuga Organic, the industry trends and growth drivers continue to be regional products, fair trade, and an organic offer tailored to the customers’ needs and geographic location. The largest trade show for the international food sector is anticipated to have a large number of organic clean label suppliers and non-GMO products.

The new organic supermarket idea will be unveiled by Anuga Organic Supermarket.

In 2023, the Organic Supermarket will present the diversity of the full organic offer in the center of Anuga Organic with a brand-new, contemporary organic supermarket concept. This organic grocery store in Hall 5.1 will offer a diverse selection of more than 1,500 organic foods and beverages to the food retail trade. Here, the newest organic fashion trends will be on exhibit. The supermarket and the Anuga Organic On Stage lecture series, which offers panel discussions and trend lectures on topics related to the organic industry, complete out the program.

Startups will be incorporated into the concept and, along with well-established industry giants, exhibit novel ideas and solutions. Since 2023, a publicly announced pitch has been used to broaden the offer of start-up businesses. The application procedure for this pitch began in the spring. The presentation will take place in October as part of the trade show. This gives startups a forum where they can showcase their initiatives and goods while introducing new connections to the additional value of their business strategies.

Find out more at: https://www.anuga.com/