Earlier this month, French agricultural cooperative Cavac Group announced it has acquired La-Rochelle-based producer of frozen food and desserts, Atlantique Alimentaire.
Founded in 1997, Atlantique Alimentaire was previously owned by CookUp Solutions. The company is said to have generated sales of EUR30m last year.
According to Cavac, Atlantique is a dynamic company which is conveniently located within an hour drive of La-Roche-sur-Yon, where the Group is headquartered. What’s more, the acquisition will allow the cooperative to expand into the promising snacking food area, as well as better anticipate food market trends and the resulting produce needs arising from those developments.
“The current portfolio of Atlantique Alimentaire will remain the same, but we intend to complete it with organic products, in which the cooperative is one of the most active in France, and with more regional products. These are the expectations from European customers. Export will also remain a major part of development. Thus, Atlantique Alimentaire will be present at the PLMA in Amsterdam in May with this new project,” Cavac representatives told Frozen Food Europe.
They went on to say that “Atlantique Alimentaire will enter the dedicated organic retailers, where nothing is sold at the moment. In the meantime, ranges of local products will be proposed to the current retailers. The Cavac Group intends especially to develop Organic Products thanks to its know-how any by leveraging synergies between its other subsidiaries specialized in Organic Food (Bioporc: organic meat/pork and Biofournil: organic bread and pastry). Food service won’t be forgotten either, with a lot of Snacking products being development at the moment.”
Cavac explained for Frozen Food Europe that while the new acquisition is expected “to benefit the Group, it will also indirectly benefit the farmers affiliated with the cooperative.”
“The product range of Atlantique’s Alimentaire (savory pies, quiches, filled pancakes, pizzas, etc) uses raw material such as flour, eggs, pork that are sourced by farmers of the cooperative. In the future, Cavac is looking to reinforce this local supply. Their objective is to reach 50% of local raw materials.”