Comprehensive articles written by well-known analysts in the industry


Retail Market: The Rise of At Home Brand Engagement

December 17, 2020

Food brands no longer need to wait for the summer months with their festivals and crowded city centers to interact with their audiences. At Home experiences bring engagement and trial […]


Ready to Bake and Pre-Baked Foods: The Upper Crust

December 10, 2020

With consumers increasingly trading up to higher quality bread, the prospects for part-baked foods appear bright, reports Jonathan Thomas. The European market for bake-off solutions (which comprises part-baked and ready-to-bake […]


Ice Cream: Rethinking an All-time Favorite

November 5, 2020

Regardless of the season, ice cream is a favorite among consumers of all ages. Even more so this year, as previously unseen health measures meant spending a lot more time […]


How to Tackle the UK’s Food Waste Issue

October 29, 2015

47 million tonnes of edible food is wasted annually in the EU and it seems Britain is the worst offender; binning the equivalent of a can of beans per person […]


Grilled And Party Products – Coming Full Circle

February 26, 2015

Currently most ranges of frozen food ranges offer ‘Griddled’ food, with the stripes already enticingly decorating the touched-up packet photos. Familiar names are there, such as Bird’s Eye, and many […]

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