Consumer goods giant Unilever has partnered up with Terra Drone Europe to explore drone-delivery of ice creams in New York, reports Tech Startups.
In a program undertaken at Unilever’s recent annual investor event, Ben & Jerry’s ice cream cups were delivered to a pre-decided destination via drones. The demo was conducted as part of Unilever’s ice cream delivery service called Ice Cream Now.
The service was launched in 2017 and has already grown into an important business worldwide. With regulations around future drone flights expected to become more flexible, the consumer goods company is preparing for a drone logistics service that will deliver products to more customers faster.
“We want to solve serious problems in the logistic field, such as carbon dioxide emissions, with drones. As deregulation progresses worldwide, drone delivery services will also increase,” said Yuki Ueno, director of Terra Drone Europe. Established in 2016, Terra Drone Europe is part of Japan-headquartered Terra Drone Corporation and was formerly known as Skeye. The firm describes itself as the world’s largest provider of commercial drone services.