Sustainability Takes a Center Role at iba

iba

Exhibitors will be presenting their solutions and novelties. The Monday of the trade fair is dedicated to the ecological footprint: in the iba.SPEAKERS AREA there will be bundled lectures on sustainability.

Transparency and sustainability are two buzzwords that have gained importance for the baking industry. On the one hand, reducing energy consumption plays an important role. The German Bakers’ Confederation (Zentralverband des Deutschen Bäckerhandwerks e.V.) sees a savings potential of 15 to 30 percent for baking ovens and even 15 to 40 percent for cooling appliances.

On the other hand, sustainability is also a valid purchase argument for customers, as proven in a recent study by the IFH KÖLN (Cologne Institute for Retail Research).

Consumers look for regional and seasonal products and pay attention to innovative packaging that is as recyclable or reusable as possible. In addition to artisan bakery, food trends and digitalisation, iba 2023 offers a stage for exchange and solutions with the focus on sustainability.

Find out more at: https://universe.iba-tradefair.com/en