The 7th edition of the British Frozen Food Federation Conference is set to take place in Birmingham, this March 7, at the Hilton Metropole, for the first time.
“We have an informative and thought provoking conference program looking at ‘Understanding our Consumers’, ‘Our Markets’ and ‘After Brexit’ and are delighted to welcome the Rt Hon Sir Vince Cable as our keynote speaker,” according to the organizers.
Understanding Consumers will see Francis Nicholas, group digital director from Birds Eye talk about reaching consumers in a modern world, looking at people and populations behavior. David Devanny, MD-Online, Iceland Foods Ltd will speak on how the company listens and learns from their shoppers and draw on their global canvass for new ideas. In the afternoon Simon Stenning, executive director at MCA Foodservice Market will take a critical eye of Foodservice and provide his insight into the winners and losers, followed by an insight as to how the frozen market is performing from Kantar Worldpanel.
The event’s website provides more information, sponsorship and registration opportunities.