Blue Bell’s Limited Edition Ice Cream Makes a Comeback

Blue Bell

Texas-based food company Blue Bell has started 2019 in full force by announcing it is expanding the availability of its limited edition, Mardi Gras King Cake Ice Cream flavor.

A cinnamon cake flavored variety combined with tasty pastry pieces and a colorful cream cheese swirl with festive candy sprinkles, the sweet treat has been so far been available only in select regions like Louisiana and Alabama. The product was originally launched in 2012 to celebrate the arrival of Mardi Gras festivities.

Now the company is offering the flavor in all areas that sell Blue Bell products. The Mardi Gras King Cake Ice Cream is available to buy for a limited time in half gallon size.

The decision was taken after last year a Louisiana grocery store posted about the arrival of the new flavor on Facebook, and the company started receiving requests from customers all over the country.

The Mardi Gras King Cake Ice Cream flavor combines two of Blue Bell’s previous flavors – Mardi Gras and King Cake.

The company’s Corporate Sales Manager, Card Breed explains: “We still receive requests for Mardi Gras and King Cake because our fans never forget a flavor. But you have the best of both worlds with our Mardi Gras King Cake Ice Cream.”

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