SIGEP 2024 Sees Great Results

As SIGEP 2024 comes to an end in Rimini, the figures show that the fair had visitors from over 160 countries, 1,200 exhibiting brands from 35 nations, and over 500 buyers from 84 nations for 5,200 business meetings. Three international competitions with 25 participating countries were held: Gelato World Cup, Junior Pastry World Cup and European Gelato Challenge; meanwhile, 3,250 students from 70 hotel and catering schools and professional institutes attended the event.

“The excellent results of the last edition were confirmed with visitors arriving from 160 countries. Internationality, vision, craftsmanship, innovation, territorial identities that go global and blend in with the world. This and much more was expressed at the 45th edition of Sigep,” said Maurizio Ermeti, president of Italian Exhibition Group. “The event confirms its role as a reference point for the dolce foodservice industry,” Ermeti said, “offering increasingly cutting-edge and technological challenges. A unique business event that has found enormous added value in Rimini, where innovation is second nature.”

Foreign attendance was high from Europe (Spain, Germany, Romania, France, Greece), the Balkan area (Croatia, Serbia, Albania), the Middle East (Turkey, Saudi Arabia, Iraq, Lebanon), Africa (Morocco, Egypt, Tunisia), North America (USA, Canada), Central South America (Brazil, Argentina, Mexico), Asia and South East Asia (China, South Korea, Japan, India).

A full programme of events over the five days of the show featured no less than three international competitions with 25 countries taking part in the Gelato World Cup, Junior Pastry World Cup and European Gelato Challenge.

More than 5,000 business meetings took place at the stands of the 1,200 exhibiting brands thanks to an incoming of over 500 top buyers from 84 countries around the world through the valuable collaboration with the Ministry of Foreign Affairs and International Cooperation, ITA – Italian Trade Agency and IEG’s network of regional advisors.

A trade show that achieved great visibility both in the media and on the social networks. The latter registered a community of 161,000 professionals, with 2 million viewings of online content and 780,000 viewings on the TEO app – The eating out Hub, which also drew interest due to the new “Job Offers” function dedicated to matching supply and demand, particularly for young people. Total media contacts to date exceed 561 million gross with 660 accredited journalists of which 56 from abroad.

Find out more at: https://www.sigep.it