Givaudan announced the opening of the Givaudan Nordic Experience Centre in Malmö, Sweden. The new facility unlocks more opportunities for co-creation with Nordic customers, helping accelerate innovation and enhancing Givaudan’s ability to tailor food and beverages to local trends and preferences, a press release states.
“Our new facility in Malmö reflects the strategic importance of the Nordics to Givaudan,” Doruk Ongan, regional commercial head Europe Taste & Wellbeing said. “By expanding our capabilities in Malmö, we’re taking another step forward in our global ambition to shape the future of food and become the co-creation partner of choice for our customers.”
The Nordic Experience Centre provides professional lab space and state-of-the-art equipment for product development across Givaudan’s full Taste & Wellbeing portfolio and all product segments – from sweet goods, baked items and dairy to savoury food, snacks and beverages. It also incorporates a culinary demo kitchen, a creative space for innovation sessions with customers, and space for Givaudan commercial and technical teams.
“Our investment in Malmö will help us deliver new and innovative food and beverage experiences in close collaboration with our customers and partners,” Jonas Lellky, commercial director Northern Europe Taste & Wellbeing added. “Bringing these facilities closer to our customers enables us to more effectively identify opportunities, gain an in-depth understanding of customer challenges and accelerate new product development, from prototyping to production.”